Would you believe that Yoksod, one of the most successful dessert brand, has started the project with Insightout Service?
We had find out the key strategic message and set up brand presence at the 2018. And yes, those presence become one of the most iconic and make an inspiration to many brand in Thailand.
We were delivered the brand strategic plan, which included
– The research of target audiences
– The strategy to pull out the strength point and uniqueness (Like Only Pandan recipe)
– Key Message for make people ease to remember
– Brand presence, New Logo, Packaging Guidance, Booth Guidance